PODCAST: How Images Improve Conversions For Building Materials

PODCAST SUMMARY:

One of the most overlooked parts of the sales process for manufacturers is the visual component to the purchasing decision. If you’re planning out your marketing content for next year, it’s time to prioritize — and imagery is a great place to start when it comes to boosting your sales.

Greg Weyman, Founder and Managing Partner of Market Thrive, shares a ton of insights (and great statistics) around how manufacturers can use imagery to boost their site traffic and sales — a topic we’re always thrilled to discuss.

ABOUT THE PODCAST:

The Smarter Building Materials Marketing podcast helps industry professionals find better ways to grow leads, sales and outperform the competition. It’s designed to give insights on how to create a results-driven digital marketing strategy for companies of any size.

Listen to the podcast here: https://bit.ly/3IGIlGR