How a Trim & Moulding Brand Created 100+ Images with Zero Construction

Upselling your customers starts with showing comparable options that are easy to understand. Most brand manufacturers already organize their product line in a “Good, Better, Best” scenario, but getting photos of each option can be costly and time consuming.

With our CGI Content for Commerce program, we take the headaches out of the process. No need to build a set, assemble or install various products.

Consistency in Comparing Product Options

Beyond making production of good-better-best images easy, the true benefit is consistency in lighting or perspective across every product option – which allows customers to see the details that really matter to them.

Major Time Savings for Trim Packages – Case Study

We worked closely with a leader in the wood trim category and their agency partner to produce over 100+ good better best images. The client was accustomed to building a set at a photo studio, installing each option on the wall and then photographing each choice. A massive investment in time and expense for various team members.

Interior design styles change every year so keeping up with those trends is expensive. Yet customers expect to be inspired – or even look for ideas they want to incorporate. Rather than shooting new scenes or overpaying for photoshop to stock images, our CGI Content for Commerce changed the game. Our challenge was to create a variety of images for use in catalogs and power online pages.

Lifestyle Scenes for Every Interior Style

Inspirational images are key to helping buyers see why they need an upgrade. We created a wide range of interior design scenes to showcase the best trim packages available. From modern to colonial to craftsman, our team produced stunning photo-realistic image for every style.

Showcasing Style in Comparable Scenes

We created the same corner to feature each trim package, all while matching the same interior design style as represented in the main inspiration scene. This lets customers connect to the product options and their personal style.

 Consistent Close-Up Images

Once each scene was established, our creative team modeled every available trim options. From baseboards to crown moulding, each variation was produced in a dynamic view to deliver 100% consistency across every option.

READY TO TRY CGI CONTENT FOR COMMERCE?

Sign up for our no-risk “Proof of Concept” trial package

Market Thrive will provide a special offer to “test” the rendering process at a discounted rate to determine if renderings are a fit for their business. The CGI imagery trial package will include the development of a CGI poly model, 3 views of your unique product (white background – straight on view, at 45 degrees right and at 45 degrees left. Other POC packages available. Please contact us today to learn more.